The Most Attractive Japanese Souvenirs Award Competition 2011
The race is now on! The Visit Japan Campaign is calling all interested parties to participate in the Most Attractive Japanese Souvenirs Award Competition for 2011.
Summary
The purpose of this competition is to foster and discover good Japanese souvenirs in terms of quality and design from the viewpoint of visitors from overseas by selecting the most attractive souvenirs.
It will also contribute to promoting local brands, introducing Japanese appeal to the world through souvenirs and inviting more overseas visitors to Japan.
This time, the new category of “ESSENTIAL” has been added in addition to the conventional “TRADITIONAL” and “COOL” categories to recognize functional design and practicality fostered in Japanese daily life, increasing the possibility and breadth of Japanese souvenirs.
While the applicant decided which category to enter the last year, please note that, this year, the judges will decide which award category the application falls under.
Your application is highly encouraged.
Schedule 2011
2010 December 14, Tuesday: Start accepting entries
2011 January 12, Wednesday: Last day for accepting entries
Late January: First screening (documentary screening)
February 18, Friday: Final screening
Mid-March: Awards Ceremony
* For more information, kindly head to the official website of the said competition.
